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When you add ‘em all up, there are currently about 110,000 subscribed followers here on Single Dad Laughing. The blog has been around for about 20 months now.
Some people look at that number and think holy crud bubba jemophekhat that’s a lot of followers in such a short amount of time. For that reason I get a lot of emails from fellow bloggers asking for golden nuggets of wisdom that will help them grow their following as well.
What most people don’t know is that in the time it took me to reach 110,000 followers, I’ve also lost about 25,000 followers (yes, there are ways to measure that). They unsubscribed. They stopped following this blog. They hiked up their knickers and disappeared into lands unknown.
So with that in mind, today I want to give you all a much more real answer than what I’ve responded via email every time somebody asks.
You see, usually my reply to the “what can I do to grow my blog, too?” question is something like this:
“Dear awesome fellow blogger, to grow your blog you’ve gotta do a few things. First, you have to make it easy for people to follow your blog when they find it. Second, you have to post consistently. Third, you have to create content that people will want to read and that they’ll want to share. Do that, and your blog will grow.”
But that isn’t really indicative of the number one most important thing a blogger can do that the vast majority of bloggers are too scared to do.
Bloggers have to be willing to lose followers if they ever want to grow.
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